The Brazilian government announced that it is taking the first steps towards creating AgroHub Brasil, an online innovation environment especially aimed at agribusiness. The Ministry of Agriculture and Livestock and Serpro signed a Technical Cooperation Agreement towards the creation of a virtual platform that will promote cooperation between the country’s various innovation centers. The expectation is that, by July, a first version of the environment will be ready.
“AgroHub Brasil will be an integrator of all agricultural innovation centers in the country into a virtual open innovation platform. In addition to bringing together those who already think about agriculture in a single environment, we will promote innovation from the platform itself”, explains Bruno Vilela, superintendent of Serpro and facilitator of digital transformation processes in the government.
National vision
According to Vilela, this will happen thanks to the synergy generated by the participation of startups, companies in the segment, universities, research centers, government, as well as, of course, the rural producer himself. “The advantage is that we will have a national view, from north to south, of what is being produced. Technologies from one region can be rethought and used in others, always focusing on solving problems and challenges in the field”, he adds.
“Brazil is a country of continental dimensions, with different needs and potential in each region. With Open Innovation, it is possible to work with public policies that are more focused on these particularities, with more sustainable strategies and greater engagement”, assesses Renata Miranda, Secretary of Innovation, Sustainable Development, Irrigation and Cooperatives at the Ministry of Agriculture and Livestock.
With multilingual support and using technologies such as artificial intelligence, the platform will create a technology transfer network aimed at finding innovative solutions that serve producers and encourage technological entrepreneurship in the field.
( source: digital agro)
